After the success of the first three projects, The Corner chose to continue with ADACITY for the fourth chapter—The Corner Dragoș Vodă.

This new phase opened the path to a brand refresh and revitalization. Together, we focused on two priorities:

  • Full brand alignment across all The Corner projects—to ensure consistency and unity, creating a distinctive, strong identity.
  • Future-proofing the brand—building a new visual direction that conveys The Corner’s dynamism and values, ready for upcoming developments.

A key deliverable was a new website that clearly and attractively expresses the brand concept. Every element highlights the vision and mission of The Corner Dragoș Vodă and makes it easier for potential clients to engage with the brand and its pipeline.

We also delivered the complete launch strategy and all marketing materials needed for a successful campaign start.