AVANERA Bacău is a flagship residential project for the Moldova region, with a strong impact on Bacău’s urban development and quality of life.

Backed by 10+ years of experience from Trutzi Real Estate, AVANERA Bacău faithfully reflects the developer’s expertise—from modern architecture and concept to high-quality construction and finishes. It aims to become a city landmark and a symbol of sustainable, contemporary urban living.

Our role & actions

  • Marketing audit & improvements: Reviewed existing materials and proposed upgrades to communicate brand values and project benefits—quality, innovation, comfort—more effectively.
  • New marketing strategy: A real-estate go-to-market plan that strengthens AVANERA’s position in the region, using both traditional and digital channels to broaden reach.
  • Execution & optimization: Ongoing implementation with performance monitoring and agile adjustments to market shifts and customer needs.
  • Social media management: Active presence across relevant channels, engaging prospects and delivering timely, valuable information to increase online visibility and reach the right audience fast.

Through this integrated approach, AVANERA Bacău reaches its target market and sets a higher bar for urban living in Bacău.

 

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